What is PepsiCo buying with donations to communities of color?
The National Association of Hispanic Journalists is one of several prominent Latino organizations that has recently accepted large sums of money from PepsiCo. In doing so, such groups gain much-needed...
View ArticleCasting pebbles in the water: Why defeat in Richmond advances public health
Each time advocates propose a public health policy, more people discuss and understand it. Despite the defeat of Measure N, Richmond residents now know more about the health harms of sugary drinks and...
View ArticleMedia advocacy strategy for soda tax measures: Preparing for tough questions
As more soda tax measures hit the ballot, the beverage industry has become increasingly fierce in fomenting opposition. How should advocates respond to questions about government intervention and other...
View ArticleHow Salud America!'s new sugary drinks campaign advances public health
A new campaign attempts to make summer camps healthier places for kids. Here's how we all gain. Read more >Heather Gehlertread more
View ArticleTalking about soda warning labels: A Q&A with Xavier Morales and Genoveva Islas
Two seasoned public health advocates reflect on diabetes, soda consumption, and the strategic use of mass media to curb them both. Read more >Heather Gehlertread more
View ArticleLessons in communication strategy from Big Soda
To block advocates' efforts to tax soda, the industry is wielding a well-oiled PR machine with carefully crafted messages. Knowing what its spokespeople are saying is key to fighting back. Read more...
View ArticlePushing back against beverage industry marketing and exploitation
New California legislation would help combat diabetes in the communities that are the most affected by the disease — and the most targeted by sugary drink companies. Read more >Fernando Quintero...
View ArticleHow marketers target communities of color with junk food and sugary drinks
At a San Francisco Board of Supervisors committee meeting, BMSG's Fernando Quintero testified on the tactics food and beverage companies use to target communities of color with unhealthy products. The...
View ArticleSoda tax debates in Berkeley and San Francisco: How were they covered in the...
Join us at this year's Childhood Obesity Conference in San Diego, where we'll share findings from our latest news analysis of soda tax debates and implications for public health advocates. Read more...
View ArticleStudying the news as a public health strategy
New BMSG research highlights how media monitoring can inform public health efforts on a range of issues from violence prevention to sugary drinks. We'll present findings at this year's meeting of the...
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